Overview:
This E-Book has 15 macro-friendly recipes that include an ingredients list as well as cooking directions.
Play Objective:
The E-Book is a dynamic tool to use as a lead capture on your website for people to enter their email for a free copy.
You can run ads for a free download and capture their contact information to follow up with them for a secondary offer to join your gym.
Sell or offer as a value add to your current members.
How To Execute:
Pro Tips:
Make sure you are utilizing this content to benefit your gym and don't just give it out for free unless you have a plan of action to capitalize on the free giveaway.
Stack Plays:
A free 7-Day trial is a great way to get any lead that opts into the free download into your gym to try out.
